The art space artellewa is an independent‭, ‬non-profit project‭,‬
initiated by Hamdy Reda‭ (‬Egyptian visual artist‭)‬
with support from Friends: artists‭, ‬sociologists‭, ‬journalists‭.‬
It was established in January 2007‭. ‬


Artellewa space for contemporary art is located in Ard El Lewa‭, ‬a residential area in the northwest of Giza‭, ‬situated west of the railway‭, ‬which is one of the outskirt-local areas of Greater Cairo‭.‬



آرت اللوا – مساحة للفنون المعاصرة

مساحة مستقلة للفنون المعاصرة غير هادفة للربح، أنشأها حمدي رضا (فنان تشكيلي مصري)
بدعم من أصدقاء فنانون وعلماء إجتماع وصحافييون، بدأنا في كانون/يناير من العام ٢٠٠٧

تقع آرت اللوا في أرض اللواء، وهي منطقة سكنيه في شمال غرب الجيزة ، وتقع غرب السكة الحديد ، وهي من عشوائيات مدينة القاهرة الكبرى.

"Awel Quatfah."









Art for all

By Joseph Fahim
First Published: July 7, 2007

Ard El-Lewa’s kids are treated to free art workshops

Through a winding alleyway in Giza, in the rundown neighborhood of Ard El-Lewa, nestled between old buildings is the Artellewa gallery, one of the newest and most talked about art centers in Egypt.

On the small rooftop, there's a sensation of pure joy and a carefree attitude. Children here are quieter, focusing on perfecting their drawings and paintings. For more than four months, Artellewa's workshop has given underprivileged children in the area an outlet to express themselves and find their hidden talents.

The workshop is one of many ideas Hamdy Reda, owner and founder of Artellewa, had in mind when opening the gallery earlier this year. "One of the primary goals of Artellewa was to provide artistic services for kids and teenagers in the area," Reda told The Daily Star Egypt.

The children's work is currently on display in an exhibition called "Awel Quatfah."

The activities normally available to the children are limited. For them, this workshop is a retreat and a chance to practice a hobby they can afford.

Although none of the kids could articulate their passion for art, their eyes gleam the moment they complete a painting. They all have different dreams for their futures, but the majority hope to become artists or at least continue being involved with art.

I found Reda on the rooftop with a group of six- to nine-year-old kids who sat in the shade painting, coloring and just having fun.

The idea behind the workshop was simple: create a place for kids to paint and provide them with some material free of charge. There are no rules, no restrictions and no requirements; even those who do not know how to paint can still participate. The adults' role is limited to supervision.

Artist Hanna El Daygham brought her old coloring materials and plenty of blank paper and gave them to the kids visiting her exhibition. The idea came to her when she saw how much they enjoyed drawing.

"We got El Daygham some chairs and tables and the project kicked off right away," Reda said.

Reda, a resident of Ard El-Lewa, made no announcements or invitations. "Many of the [neighborhood] kids are familiar with the place, so as soon we started the project, they just came."

He considered postponing his project until school let out in the summer, but too many children came on a regular basis. So workshop was held on Fridays during the school year.

At first, the kids were given the artists' leftover materials, but soon enough, Hamdy bought them brand-new water colors. Later on, Hamdy invited a number of his friends to participate in the workshop.

Ibrahim Saad, who went to college with Hamdy, said the reason he joined the project was because he believes that "childhood, and the work created in it, is the period that differentiates a good painter from a great one."

Saad added that he personally benefited from his experience with the children. "It's always fascinating, for me as an artist, to watch them create something out of nothing without any preparation," Saad said.

Another contributing painter is Magdy Moustafa, a resident artist at the gallery who is currently working on a sound-art project. Moustafa studied developmental psychology for five years and has previously worked as an art teacher.

Moustafa's commitment to the workshop is rooted in his belief that the kids of Ard El-Lewa need art more than children in more privileged areas. "These kids are hardly exposed to this type of entertainment and culture. They desperately need to express themselves without boundaries, play and [interact] with each other," Moustafa said.

Most of the displayed paintings of the workshop are simple, yet spontaneous. The content of the girls' artwork focuses mainly on nature and landscapes, depicting oceans or vast green meadows. Boys, on the other hand, mainly feature TV characters or superheroes.

One of the most promising participants of the children's workshop is 10-year-old Hebatallah Hussein, who has been a regular visitor of Artellewa since it first opened. Her paintings are vibrant and expressive.

According to Saad, her paintings are exceptional and she has great potential in becoming an accomplished artist.

Both Moustafa and Reda believe that children do not learn art appreciation in schools, and this is one of the main aims of the workshop.

Hamdy says it's hard to pinpoint the impact of the workshop on the children, and he's not too concerned with doing so. "My foremost ambition is to set up a place for them to reflect their impression of the world through colors and pictures," Hamdy said.

He's also concerned about finding more room to accommodate the increasing number of children.

"All I really wish is for those children to have an artistic sense," Moustafa said, "to learn how to enjoy life through beauty."

"Awel Quatfah," a collective exhibition for children's artworks, is open Sunday-Friday from 4-10 pm at Artellewa gallery. For more information, please call (012) 596-3611


A piece of cake



A piece of cake
By Chloé Hobeika
First Published: June 29, 2007


This month's artist Malak Helmy turned the glass into beautiful cakes, designed to tempt the viewer from afar

Artellewa brings a new perspective full of colors, funny shapes to Ard El Lewa district

Flying pink chicken or naked baked women? In either case, Malak Helmy didn't fail to grab our attention in the witty and eccentric way she garnished this beautiful and eccentric glass cube gallery.

The JICPB Cube Gallery is an international collaboration between five independent art spaces in five different countries.

The Cube Gallery features France, Japan, Scotland, Denmark and Egypt who joined the group in May 2007 thanks to Mohamed Abdallah, an artist who met with the Cube's founder, Klavs Weiss, while taking an art program in Spain with him. The Cube wants to provide an opportunity to show new and exciting developments in the contemporary practice of artists from different countries, and to raise awareness of modern art in culturally deprived locations throughout the world.

Three different artists from each country are presenting their works. Last month, it was Houreya El Sayed. In June it was Malak Helmy and next month's Egyptian artist is now being selected. The artists' works will tour in an exchange program with the other collaborating countries for 15 months, three months per country. This offers great exposure for young Egyptian artists, at the same time, enabling them to participate in the global network and a forum for artistic dialogue.

The artists were instructed to create an experimental piece using a glass cube measuring 80cm, placed on a 100cm platform. Last week Malak Helmy transformed this glass cube into a vitrine at a confectionery. The hovering pink, brown and black "Gateaux Soiree" embodies the perverse perfection of display, the etiquette of a world of delights and flavors coolly composed into bite-sized, beautiful cakes and chocolates to tempt the viewer from a distance.

The confectioner's display is unblemished, pure beauty formed in rigid order — they require small mouths, small nibbles and a napkin to be eaten properly. With obsessive etiquette they preserve themselves as samplers of delights and mask their potential to become what they would themselves consider to be grotesque — from the way they are eaten, to the consequences that follow — that may destroy their feigned composure.

Helmy noticed that "the kids found it quite alluring but funny. Women giggled a lot and found the gateaux aspect a little embarrassing I think."

Helmy is a multi-talented AUC art graduate. Although her work is mainly composed of paintings, her main interest is in seeing people interact with her art and for her art to live among them. That is why The Cube Gallery project perfectly fits with her vision.

Helmy is known for her huge black and white tableaux at Zamalek’s Nile-front Sequoia restaurant, where she would translate her spontaneous thoughts into attractive sketched layers of calligraphy “Kalam Milaza." She previously showcased her work in Townhouse and Falaky galleries and in Bangladesh where she displayed project called "Film Hindi," a series of fictional stories of herself and her close friends shown through Egyptian and Bangladeshi film posters.

What astonished me is how Helmy subtly succeeded in integrating two different worlds in perfect harmony. The theme she chose paradoxically emphasizes the contrast between the sophisticated world of perfection and meticulousness she depicts in her work with the simple world of Ard El Lewa residents, though that wasn't really her intention.

On the one hand there's a frank sensuality emanating from the artist's work where the ambiguous gateaux are candidly displayed and are waiting to be devoured. On the other hand a glass case serves as a reminder that one can look but not touch — an Egyptian cliché, hence the title of the instillation "Gateaux Soiree."

please scroll down for the english version*


تحية طيبة،
يسعدنا أعلامكم ببرنامج شهر يوليو ٢٠٠٧.

معرض:
بالتعاون مع جاليرىjicpb المكعب نقدم:
إنجي علي <<تحول>>

إفتتاح المعرض: ٥ يوليو ٧.٣٠ مساءً، بغرفو العرض-آرت اللوا
يستمر المعرض حتى ٢٨ يوليو،
مفتوح يومياً من الساعة ٤ و حتي الساعة ٨ مساءً - عدا يوم السبت

جاليري jicpb المكعب هو تعاون دولي مشترك بين خمس مساحات فنية مستقلة في خمس دول هي: فرنسا واليابان ومصر واسكتلندا والدنمارك تعرض به أعمال صممت ونفذت تحديداً لتلائم أبعاد مساحة العرض وظروفها

يتم عرض تلك الأعمال في المساحات الخمس المشاركة في المشروع/الشبكة حول العال

* تصوير جداري علي جدران "المحل" *
إبراهيم سعد سوف يقوم بعمل لوحة جدارية علي جدران قاعة العرض اثناء شهر يوليو، والتي سوف تعرض خلال شهر أغسطس، نرحب بزيارتكم للفنان أثناء عمله.

دعوة للمشاركة : ١٠٠مم
يسعد مساحة آرت اللوا دعوة الفنانيين المصريين للمشاركة في معرض جماعي ، والذي سوف يقام في سبتمبر المقبل كإفتتاح للموسم الجديد (٢٠٠٧-٢٠٠٨)، معرض تحت عنوان "١٠٠مم". سيتم عرض مآئة قطعة فنيه من خلال هذا المعرض متراسة احداها جوار الأخري، أبعاد كل عمل لا تتخطي مساحة ١٠٠مم x ١٠٠مم ( x ١٠٠مم).
لنري ما الذي يستطيع الفنانون من مختلف الإتجاهات تقديمه من خلال تلك المساحة المحدودة، وماذا تعني المصغرة الفنية في المشهد المعاصر للفنون البصرية.
جميع أشكال الفنون البصرية سوف تأخذ الفرصة للعرض – فوتوغرافيا، فيديو (١٠٠ ثانية)، تصوير، رسم، نحت، أعمال مركبة.

مساحة آرت اللوا تدعوا الفنانيين المهتمين بأن يرسلوا لنا ( العمل الفني/ صورة العمل / توصيف العمل ) الي آرت اللوا في موعد أقصاه ١٠ أغسطس.
لمزيد من المعلومات، برجاء زيارة موقعنا الالكتروني: www.artellewa.com
كما نرحب بالبريد الإلكتروني علي: artellewa@gmail.com



ورشة عمل :
جمعة الرسم:
أيام الجمعة فوق سطوح آرت اللوا
نقدم الإمكانية للأطفال لممارسة الرسم مع أحد الفنانين، كل يوم جمعة من الثالثة وحتى الخامسة بعد الظهر.


لقاء فوتوغرافي:
يقدمه حمدي رضا و زوار فوتوغرافيين آخريين، كل يوم جمعة مساءً من الساعة ٦.٣٠ وحتي الساعة ٨.٣٠
نرحب بجميع المهتمين بالفوتوغرافيا من صغار وكبار، هواه أو محترفون.

الجمعة ٦ يوليو لقاء مع المصور الفوتوغرافي الإطالي دومينكو آرونيتشا، سوف يعرض ،يتحدث عن تجربته الفوتوغرافية من خلال مشاريعه التي أتمها في الأعوام الأخيرة.

الجمعة ١٣ يوليو لقاء مع حمدى رضا، سوف يعرض ويقدم نمادج من معارض التصوير الفوتوغرافي المعاصر حول العالم.

الجمعة ٢٠ يوليو لقاء مع دومينكو آرونيتشا، سوف يقدم و يتحدث عن فوتوغرافيا الشارع و عن عالم مجموعة ماجنوم الفوتوغرافي، من خلال مشاريع التصوير الفوتوغرفية خاصة المجموعة. كما سيتترك الي الحدبث عن أيقونات القرن العشزيير.

أورجامي ( فن طي و تشكيل الورق ):
سيقدم أسامة حلمي (أوزأوز) ورشة عمل من كيفية تشكيل الورق بالطي علي الطريقة اليابانيه، نرحب بالصغار للمشاركة في هذه الورشة، والتي ستقام يومي ٢١ و ٢٢ من شهر يوليو
ان كان لديك الرغبه في المشاركة، رجاء عدم التردد في الإتصال بنا عن طريق البريد الألكتروني ،artellewa@gmail.com





please have a look on our activities in july 2007

exhibition:

in collaboration with the jicpb cube gallery:

* engy aly «metarmorphosis» *

opening of the exhibition:
5th of july, 7.30 pm, artellewa show case

exhibition lasts until the 28th of july,
open from sunday to friday, 4- 8 pm


the jicpb cube gallery is an international collaboration between five independent art spaces in five different countries: france, japan, egypt, scotland and denmark. the work generated for the cube gallery is be site specific and will be shown in all of the five other galleries around the world.
in egypt artellewa space for contemporary arts is hosting cairo’s cube.

* mural painting in the “shop” *

ibrahim saad will do a painting on the walls of the exhibition room “shop” during the month of july, which will be exposed during august.
feel free to visit the artist during his work.


call for proposals: “100mm”

artellewa space for contemporary arts is launching a call for proposals for egyptian artists to take part in an collective exhibition..

september 2007 artellewa will open the new exhibition season 2007-2008 with an exhibition called “100 mm”. this exhibition will show 100 art pieces one hang next to the other, that are limited to the size of 100mmx100mm (x100mm).
the idea is to show how artists from different disciplines work with these conditions of a reduced space and what miniature art could mean today in a contemporary sense of art.

artellewa is calling for interested artists to send us their art piece/ a proposal/ picture/ documentation of their piece to artellewa until the 10th of august. (deadline)

every visual artform – photography, video (100seconds), painting, drawing, sculpture, objects arts – will get the chance to be exposed.

more detailed information you can find on our homepage on www.artellewa.com or email us directly: artellewa@gmail.com


workshop:

painting friday:
fridays’ on artellewa roof top.
every friday from 3 – 5 pm, children are welcome to paint and draw under the guidance of an egyptian artists.

photography meeting:
with hamdy reda and other guest photographers
every friday in the evening hours from 6.30 – 8.30 pm, everyone interested in photography or curious to learn more about it, is welcome to take part in the meeting.

friday 6 july domenico aronica
the italian will speak about his photographic experience and the ideas of his photographic projects of the last years.

friday 13 july contemporary photography exhibitions from all over the world.
presentation of some samples with hamdy reda

friday 20 july street photography and magnum-photos world.
domenico aronica will talk about the vision of magnum photographers projects, showing some of the important icons of the 20th century.


origami: 21st/22nd of july, 5.30 pm – 8.30 pm
osama helmy (ozoz) will do a workshop on origami, the japanese way of paper folding. youngsters are welcome to take part in this workshop on artellewa roof top.
if you’re interested in taking part, please feel free to write an email to: artellewa@gmail.com


PHOTOGRAPHS EXHIBITION, David Aebi